Booking Details
Book a Hotel * Required fields

Sir Hotels

Max Brown Hotels

Park Centraal Hotels

1 Adult
0 Children
1 Room
Use the promo code 'KEY' to unlock 15% off the best available rates across all Sir, Max Brown, and Park Centraal.
A Group Of Flowers

Sircle Club

Become a member to access Sircle Collection insider exclusives, personalized visits and seamless planning for all stays across Sir, Max Brown and Park Centraal hotels – including 15% off our best rates, forever. Signing up is free and the benefits are endless.

Already a member? Click here.

Already a member? Click here.

Read Sircle Club Privacy Notice

You’re nearly there,

All that’s left to do is verify your email address.

To do this, check your inbox (including your spam folder) for the email we’ve sent you and click 'activate membership'.

Member Benefits

  • The Best Rates

    Save those hours spent searching. All members receive our best available rates – plus 15% off all hotel bookings across Sircle Collection.

  • Perfectly Personalized

    Prefer a firmer pillow or garden view? Save your preferences so we can give you the royal treatment during every visit. 

  • Exclusive Offers & Perks

    Early check-in and late check-out (upon availability), access to insider news and specials you'll actually jump at. Get it all and get it first – event and opening invites included. 

  • Seamless Trip Planning

    Travel these days is tough enough. Explore all our hotels and offers, book faster using our best rates, and flexibly change your reservations. All in one place.

Our Cities

A Yellow Couch With Pillows And A Coffee Table

Hot off the Press

Max Brown Missori in Milan is open. Come enjoy a slice of the sweet life in the heart of the historic centre.

A Group Of Purple Flowers On A Cloudy Day
Change / Cancel My Booking - Image
A Group Of Purple Flowers On A Cloudy Day